Hi, I'm Rui!
I work with high-tech companies to bring innovative products to market. I code, mentor, lead and challenge.
Find more about me, take a peek at my career so far, or read some of my thoughts.
Want to rekindle or otherwise say hi? Let's get in touch!
January 16, 2026
A personal note on how the creator of Dilbert influenced my life.
December 30, 2025
Designing for Power Users: The Simplicity Trap
Finding the balance between the chaotic but useful and the simple but opaque.
- Software Design
- System Design
September 18, 2025
The myth of intelligence as the ultimate workplace virtue.
- Software Design
- System Design
- Engineering Culture
July 13, 2025
Command-line Tools for Fast Log Forensics
When you're deep into detective work, logs are your lifeline. The right set of tools can make things a lot easier.
- Troubleshooting
- Logs
- Devops
May 02, 2025
Most Software Consultants Aren't Consulting
Software development consulting is big business, employing millions-including yours truly. But how much consulting is truly going on?
- Consulting
- Business